“Kings Must Face Best after Blowing Lead”
That’s the headline of Lisa Dillman’s article tonight. I think it bugs me because “the best” was not determined until a few minutes before it was determined who the best would be playing. St. Louis could easily have turned out to be “the best.” So it’s Vancouver. Oh no.
Their loss dropped the Kings to eighth in the Western Conference, meaning a first-round playoff series with the Vancouver Canucks, who had the most points in the NHL.
Note to Lisa:
When you use an old story as your template for a new story, you not only have to change your headline, but you have to change the article’s “title”. The title is an HTML reference that is separate from the headline of the article, but which appears, for instance, as the name of the tab in the browser, and also in Google searches (in fact, the title is a key index in Google searches) and when your article is clipped by WordPress and others. That’s why the internet thinks the title of your latest article — which appears on the webpage as “Kings Must Face Best After Blowing Lead” — is “Kings Coach Darryl Sutter Calls out his Goalie.”